Introduction to Branding

What does your brand say about your business? This engaging workshop looks at the importance of a businesses’ brand as the core part of a wider marketing strategy. We'll cover tone of voice, brand management, positioning within the marketplace and how to find your niche to ensure you build a winning brand for your business.

We'll look at:

• What is brand?
• Value driven branding
• Finding your niche
• Brand positioning
• Brand management
• Tone of voice

This masterclass is part of a joint summer series with GetSet for Growth & NatWest hosted by Bristol Energy.

NatWest Business banking support local businesses from start-ups through to £2 million annual turnover. Through the work of local Relationship Managers and our Business Growth Enablers we provide support through the provision of traditional Banking products, as well as local seminars and events.

Steven Lovell says "as the Business Growth Enabler I work to help both our customers, and our non-customers achieve their growth ambitions. This can be through providing events such as the #NatWestBoost event on 4th July at Ashton Gate attended by c300 business leaders, through to seminars to support start-ups gain the tools they need to survive."