Ecommerce Course

LEARN HOW TO SET UP A SUCCESSFUL ONLINE STORE WITH OUR ECOMMERCE COURSES IN SYDNEY. WHETHER YOU’RE SETTING UP A NEW ECOMMERCE WEBSITE, OR WANT TO SELL PRODUCTS ON YOUR EXISTING WEBSITE, YOU’LL FIND OUT EVERYTHING YOU NEED TO KNOW WITH OUR ECOMMERCE COURSES. LEARN ECOMMERCE WITH OUR ECOMMERCE COURSES IN SYDNEY [https://sydney.newcastle.edu.au/courses/information-technology/ecommerce] - SHORT COURSES OPEN TO EVERYONE. AUSTRALIA’S TOTAL ONLINE PURCHASES WILL EXCEED $32 BILLION ANNUALLY, PLACING AUSTRALIA IN THE TOP TEN WORLDWIDE FOR ONLINE SALES. THIS IS A GOOD OPPORTUNITY FOR BUSINESS OWNERS, ENTREPRENEURS AND STARTUPS TO INVESTIGATE THE POSSIBILITIES OF ONLINE SHOPPING, COMPLEMENT THEIR EXISTING PRODUCTS/SERVICES AND BENEFIT FROM NEW REVENUE STREAMS. LEARNING AIMS This ecommerce course aims to equip you with sound knowledge of current theory and systems in the use of ecommerce and online shopping. This ecommerce course aims to make you knowledgeable about relevant ecommerce systems, self hosted or cloud hosted and the opportunities that exist in both. LEARNING OUTCOMES After completing this ecommerce course you should be able to: * Identify the different types of websites available for launching ecommerce including self-hosted and cloud-hosted. * Identify the different on-line and off-line marketing strategies that are available. COURSE CONTENT This ecommerce course covers the following topics: Planning (technology, products, budget, marketing) * How to get started. * Ecommerce Models. * Project domain names. * Project hosting. * Ecommerce applications. * Why ecommerce. * Limitations and challenges. Getting Started * Store Administrator. * Store customers. * Store configuration. * Store products. * Store currencies and taxes. * Setting up shipping. * Store payment gateways. Ongoing Store Management * Customer and order management. * Product management. * Sales management. * Reporting. Marketing * Online marketing [https://sydney.newcastle.edu.au/courses/marketing/digital]. * Search engine marketing [https://sydney.newcastle.edu.au/courses/marketing/seo]. * Social media marketing. * Email marketing [https://sydney.newcastle.edu.au/courses/marketing/email]. INTENDED AUDIENCE This ecommerce course is suitable for anyone who is new to online commerce and is seeking to develop new opportunities for their business by setting up an online shop to trade online. This ecommerce course is ideal for any startup and existing business who need to enter the online trading environment. DELIVERY STYLE This ecommerce course is presented as a practical, instructor-led computer-based course. You will create free accounts on ecommerce systems such as Magento, Joomla and Wordpress systems to explore the difference in systems. COURSE PREREQUISITES This ecommerce course has no prerequisites and is open to all members of the public. ALTERNATIVE DATES Additional instances of this COURSE MAY BE AVAILABLE AND PUBLISHED ON OUR WEBSITE. See Ecommerce Course [https://sydney.newcastle.edu.au/course/ECOM] for more information, or to join the waiting list and be advised when we schedule more.