KRAFT BOXES ARE USED IN THE PACKAGING INDUSTRY, but their popularity
doesn’t seem to rise on the desired level as it has advantages and
disadvantages. Three types of KRAFT PAPER ARE AVAILABLE FOR PACKAGING,
including light brown, brown-yellow, and semi bleached KRAFT. The
light brown KRAFT BOXES AND BLEACHED BAGS ARE ALSO POPULAR, while the
white KRAFT BOXES HAVE THEIR APPEAL. KRAFT BOX PACKAGING IS EASILY
ACCESSIBLE FOR MANY BRANDS, but the brown KRAFT BOXES ARE CONSIDERED
BORING PACKAGING DESIGNS FOR MANY CUSTOMERS.ENVIRONMENT COMPATIBILITY
OF KRAFT BOXES:
The Kraft box packaging is considered to be environment friendly as it
is not toxic and tasteless too. Many types of Kraft are eco-friendly
but are costly as compared to some other packaging designs. Another
disadvantage is that they cannot be fully printed, and a lot of them
are limited to printing options. These boxes have their unique colour,
which can be considered a benefit, while some may not like it as it
can be customized in many different colours.
The cost of printing on KRAFT BOXES
[https://www.customprintedboxes.com.au/kraft-boxes] Australia is also
expensive, and brands may be hesitant to use them to packaging
different items. If the brand is selling luxurious products and
emphasizes beauty and design, these boxes can be a good option. It is
a better packaging solution than plastic, while there are many other
affordable packaging designs available that give competition to Kraft
paper. The cost of manufacturing and production is also on the higher
side, and brands don’t like to invest such a high amount. It is not
an affordable option for all small brands or startups.
NOT SUITABLE FOR HEAVY ITEMS:
It has been observed that Kraft boxes' processing is a little
challenging compared to other options. The wood pulp has to go through
many changes before it can be manufactured in perfect condition. The
Kraft boxes cheap are not suitable for the packaging of heavy items
like electronics, glassware, and other such products. It is the right
choice for the food industry, and not many other industries can
benefit from it. You may be surprised to know that they can even get
deformed under extreme pressures or intense weather conditions.
Another disadvantage is that they are not waterproof or resistant to
many other types of liquid.
Even though it is made from renewable resources, the process of
manufacturing takes a lot of time. It is easy to reuse the boxes, but
they can also get collapsed quickly, mostly when they are being
shipped or not in use. However, they are light in weight and easy to
dispose of, which can be a convenient choice for those with a high
budget. The custom Kraft boxes can be a good advertisement and
marketing source for many brands, especially when the logo is printed
on them. Some customers also believe that it is not a very visually
appealing packaging design that grabs attention.
NOT SUITABLE FOR PRINTING AND SHIPPING:
Kraft paper is not very suitable when it comes to availing different
printing designs on it. These boxes cannot come into contact with
water. If some colourful patterns are designed on it, a sound effect
cannot be achieved, and the colours may start fading after some time.
The ink may also be uneven as the printing designs are hard to retain
on Kraft packaging. Special laminations have to be used on Kraft, and
it will once again become an expensive option. As compared to Kraft,
many options can be used on Cardboard or corrugated material, and they
are considered a better option for shipping.
Kraft boxes will fail when it comes to packaging, and they can only
hold the food products well. The Kraft gift box can be a good option
for those trying to send some impressive gifts to their loved ones.
Some brands are also using these boxes to present their new products
on a busy store's shelves. The laminated Kraft film has to be used for
creating these boxes, or else they will not become a suitable
packaging option. These boxes are mostly used in the food industry as
they help to keep foods warm and tasty for long hours
KRAFT PAPER IS CHALLENGING TO MAKE:
We all know that we can get paper from the trees, especially for the
wood fibres known as pulp. The wood fibres that we obtain from trees
have got many chemicals. The paper that we get is available in a brown
colour, which is later bleached to get the perfect white colour. The
fibres of paper have to be bleached for long hours, and it is
considered tiring work. However, the good thing is that it is free of
chlorine and contains a natural colour too. The printed Kraft boxes
are expensive compared to other options, but they have a visual
appeal. Even though Kraft packaging is simple, it can turn into
something interesting.
Some leading brands use Personalized Kraft boxes to elevate their
brand and take it to a new level in terms of sales. The application of
Kraft packaging for luxurious items is still restricted due to these
issues. Another disadvantage is that Kraft paper has a very rough
texture, so it doesn’t take coating and laminations very quickly.
They are eco-friendly but may contain some chemicals that will not be
suitable for different types of products.
KRAFT BOXES ARE NOT IDEAL FOR ALL PRODUCTS:
Most of the Kraft boxes have a natural look, and many brands believe
that they are not ideal for all the products. When the user is
restricted, customers also lose their interest. Every product has a
different packaging requirement, and Kraft doesn’t end up being
favourable for many. Even in this situation, some brands are
interested in using blank Kraft boxes with minimalist labels. They
also like to add gold foils and other vibrant colours to enhance their
appeal and make them look attractive. It has been observed that Kraft
paper is restricted to black printing only; that is another
restriction when it comes to the popularity.
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27/01/2021 Last update
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