About the 36 Chinese Strategies
The 36 Chinese Strategies are crucial to understanding how to conduct business with Chinese people. Most Chinese people know and unconsciously use these strategies to negotiate. The 36 Chinese Strategies, derived from Sun Tzu’s – The Art of War are based on ancient Chinese wisdoms, which encompass highly developed negotiation skills that have acquired a global reputation as being some of the most effective in the world.
What you will learn from attending this workshop
WINES BY: GEOFF HARDY
"I can’t tell you how much you have given our family and me personally through your insights about the 36 Chinese Strategies. Understanding how the 36 Chinese Strategies are applied in Chinese business culture was the lightbulb moment which has led to such revenue growth, opportunities and personal growth. This has been one of the great, exciting professional and personal journeys and achievements of my life. Thanks again." Richard Dolan, CEO, WINES BY: GEOFF HARDY
Attendees will also learn about cultural nuances, such as:
‘Face’
‘Guanxi’
When ‘yes’ really means ‘no’
The significance of Chinese hierarchy
Pronunciation of unfamiliar Chinese names
This workshop is ideal for anyone
Workshop Presenter - Leonie McKeon, China Educated Strategist
Leonie is an author, workshop presenter, business consultant and keynote speaker who presents on ancient Chinese negotiating skills known as the 36 Chinese Strategies derived from Sun Tzu’s – The Art of War. Leonie shares her deep understanding of the 36 Chinese Strategies by providing invaluable practical tips for business people looking to improve their overall negotiation skills, and become better negotiators in China. For more about Leonie visit: www.leoniemckeon.com
Leonie McKeon is the author of the series The Dao of Negotiation: The path between Eastern strategies and Western minds. Available at www.leoniemckeon.com/books.html
Australian American Fulbright Commission.
"Leonie’s The Art of Negotiation – 36 Chinese Strategies derived from ‘The Art of War’ workshop delivered at the ‘Australian Institute of Company Directors’ challenged conventional thinking".
Peter de Cure, Chairman, Australian American Fulbright Commission
CPA Australia
"I’ve had the privilege of hearing Leonie McKeon’s insights into doing business in China through the ‘36 Chinese Strategies’. What I found fascinating was that through bartering in marketplaces, the Chinese develop from an early age the skills and techniques they need to get a better deal".
Langdon Blight, General Manager SA, CPA Australia
HATCH, Western Australia
"Leonie’s 36 Chinese Strategies workshops are invaluable. The workshops were eye-opening and had the right amount of humour and personal stories to keep our attention".
Denis Pesci, PDG Hub Director, Western Australia