COURSE OVERVIEW
BRAINMATES, AUSTRALIA'S LEADING PRODUCT MANAGEMENT EXPERTS, BRING TO
LIFE THE FUNDAMENTALS OF A BEST-PRACTICE PRODUCT MANAGEMENT
METHODOLOGY. THE 3-DAY COURSE IS TEEMING WITH INTERACTIVE EXERCISES
AND CASE STUDIES FROM THEIR CONSULTING PRACTICE, WHICH SERVES A
DIVERSE CROSS-SECTION OF INDUSTRIES. PARTICIPANTS OF THIS PRACTICAL
COURSE WILL LEARN HOW TO APPLY SMARTER MARKET-CENTRIC APPROACHES TO
BOTH THEIR NEW PRODUCT DEVELOPMENT PROJECTS AND DAY-TO-DAY ACTIVITIES.
BECOME A AIPMM CERTIFIED PRODUCT MANAGER
The Essentials of Product Management Training course has been reviewed
by the Association of International Product Managers and Marketers
(AIPMM) as being a course that supports the training requirements to
prepare for the Certified Product Manager exam and associated
certification. Brainmates provides a half day additional preparation
session before candidates sit the online test.
Learn more about AIPMM Certification
[https://brainmates.com.au/career-development/become-aipmm-certified-product-manager/]
COVID-19 SUPPORT - 50% DISCOUNT
If you or your company have been financially affected by the current
COVID-19 pandemic you may be eligible for a 50% discount. The discount
is available for new bookings only and for Essentials of Product
Management run prior to 30 June 2020.
* Individuals are eligible if they have been made redundant by their
company since March 1 2020
* Companies are eligible for private training or to send their
employees (or previous employees) if they have suffered a revenue cut
of 30% or more since March 1 2020
LEARNING OUTCOMES
Participants will learn the following:
* A clear structured thought-process from ideation through to product
launch planning
* How to quickly gather many fuzzy product or business ideas and
uncover which are the most worthwhile to explore further
* Research the world of their target customers to uncover their unmet
needs
* Articulate the market and product requirements for product design,
development and marketing purposes
* Effectively plan the product delivery and go-to-market activities
* Maximise their efforts in juggling day-to-day activities,
monitoring their product performance, keeping up to date on their
market and managing stakeholders.
Review the Course Syllabus
[http://19/05/Product-Management-Course-Brainmates.pdf]
TERMS AND CONDITIONS APPLY
[https://brainmates.com.au/product_manager_training/course-terms-and-conditions/]
TESTIMONIALS
"Finally! Product Managers throughout Australia have the training they
need to take their game up a notch. Brainmates' Essentials program
provides more than a framework for good product management. It gives
you the language and tools you need to help move business initiatives
ahead, bring stakeholders on the journey, and turn strategy into
reality. I’d recommend the Essentials program for anyone looking to
refine their skills or to make product management a proactive,
essential part of any organisation."
– Jen Armstrong, CMO
"The most valuable thing about the course is the platform to utilise
at times when problems arise from lack of process. It's a good
reference guide. It's a worthwhile starter course for junior product
managers or a refresher for mid-level product professionals."
– Jerome Ferdinands, User Experience Product Manager, eBay
"An exceptionally well run course. Nick Coster clearly has a thorough
understanding of his subject matter. Importantly, he shares this
knowledge and I am confident I can implement it."
– Andrew Kendrick, Global Rehabilitation Manager, Cochlear
"The course provided a best-practice framework to ensure I provide
maximum value creation for the business. It identified areas of work
that are not relevant for product managers. Nick Coster did an
excellent job of conveying a complex topic in 3 Days."
– Craig Malins, Senior Product Manager, Gallagher Group, NZ
"Brainmates are pioneers in Australia on the Product Management front.
It’s funny – I get asked regularly (on dates!) what a Product
Manager is and it reminds me of the first exercise as part of their
course."
– Richard Donnelly, Product Manager, Cochlear
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13/08/2020 Last update