This workshop covers the essentials on how to market your business on
FACEBOOK. You will learn all the latest techniques and tips to allow
you to concentrate on MARKETING YOUR BUSINESS USING FACEBOOK. From
getting your page looking its best to the FACEBOOK ALGORITHM AND HOW
THIS IMPACTS YOUR POSTS, you will walk away feeling confident that you
have the tools to get the most from this platform.
You will learn all of the latest techniques that will help you:
* identify your audience.
* create your own voice.
* understand how organic and paid reach function.
* create posts that will get the best organic reach.
* set up your page optimising all the information available.
* manage your page so that you are not wasting time and energy on it
daily.
* scheduling posts and creating a plan.
You will leave with a detailed workbook that means you can refer back
to it when you want to implement anything that you have learnt during
the training. You will walk away feeling empowered to better market to
your audience using your business Facebook page. This is not a simple
HOW TO workshop, you will learn practical marketing techniques that
you can readily implement in your business.
YOUR FACILITATOR:
The pace of change in the digital world can be frightening. Keeping up
can seem like a daunting prospect that becomes another item on your
‘to do’ list that seems to grow relentlessly as a busy business
owner.
Sarah Thomson, owner of Online Social Butterfly, has been working as a
digital marketing educator and strategist in a space that is
punctuated by new faces that come and go. Her experience spans well
over 20 years in the Marketing and Communication sector. Prior to
starting Online Social Butterfly in 2011, Sarah worked in the
corporate world and her career took her to Sydney and the UK and her
experience ranges from large multi-nationals, government,
not-for-profit and small business.
Together with her husband, Grant, who is the resident web designer,
Online Social Butterfly offers expertise to guide business owners
through the ever-changing waters of digital marketing. They offer a
range of services that assist their clients in creating and
implementing a digital strategy that encompasses websites, social
media and CRM integration. Both Sarah and Grant are enthusiastic
learners and love creating effective websites that their clients can
use and manage to propel their online presence.
As well as extensive experience, Sarah has an array of qualifications
including a Bachelor of Commerce (Marketing), Diploma in Direct
Marketing, Post-Graduate Diploma Business (Management) and is about to
complete her Masters in Communications (Web). She has plans to carry
on and undertake her PhD in 2020.
Sarah has been running social media workshops for the past 5 years
both in person and online. In that time, she has trained thousands
across a range of topics, specialising in social media and
understanding it as a marketing tool.
She is an avid learner and enthusiastic trainer. Her knowledge and
expertise make her workshops highly sought after.
You can connect with her across the internet from Facebook to YouTube
and everything in between.
Email: sarah@onlinesocialbutterfly.com.au
Website: https://onlinesocialbutterfly.com.au/
[https://onlinesocialbutterfly.com.au/]
Facebook
[https://www.facebook.com/OnlineSocialMarketing] │ Instagram
[https://www.instagram.com/onlinesocialbutterfly/] │ YouTube
[https://www.youtube.com/channel/UCerCUNyeFUv30WIx6orvzgA]
THIS WORKSHOP IS FUNDED BY THE SMALL BUSINESS DEVELOPMENT CORPORATION
THROUGH ITS BUSINESS LOCAL SERVICE. FOR FREE ADVICE AND GUIDANCE ON
STARTING AND GROWING YOUR BUSINESS VISIT SMALLBUSINESS.WA.GOV.AU
[https://www.smallbusiness.wa.gov.au/]
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24/07/2019 Last update