Have a website that WORKS for you 24/7 - SEO, Marketing and Design

A WEBSITE IS ONE OF THE BEST WAYS FOR PEOPLE TO FIND OUT ABOUT YOUR BUSINESS; your brand, what services or products you offer, how to contac A website is one of the best ways for people to find out about your business; your brand, what services or products you offer, how to contact you, how to give you money etc. This course goes through all the aspects of designing your website that you need to know and will cover: * SEO - what the freck is it, how does it work, what do you need to do to maximise it * What should you include in your website * How can you make sure that your website is a lean, mean, marketing machine * How does your website fit into your overall marketing strategy * How to write copy (words) that really speak to your audience * How to choose the right images (including making sure that they’re legal!) * Key word analysis BOSS’s website courses are presented by Liz Haselgrove who is an Authorised Trainer for Squarespace, after having built Squarespace websites for nearly a decade. This course will be relevant for all website platforms, including if you outsource it to a designer, although we’ll cover how some of these aspects work on Squarespace sites.