WINNING THE MEDIA GAME
Is your business, industry or organisation missing out on valuable
marketing and promotional opportunities because of poor media
performance?
This one-day interactive media-training workshop will give you more
confidence in dealing with the media. You will be put under the media
spotlight by an experienced professional and get feedback on your
radio and TV presentation performance.
You can discover:
· How to generate thousands of dollars in free
publicity
· Simple, effective and low cost strategies to gain
media coverage
· What makes news and how media decision makers work?
· How to perform at your best for print, radio and
television interviews
Includes course workbook, lunch and copies of radio and television
interviews
Increase your visibility, your credibility and your profitability by
becoming media savvy! Stay on message.
This one-day interactive media-training workshop will give you more
confidence in dealing with the media. You will be put under the media
spotlight by an experienced professional and get feedback on your
radio and TV presentation performance.
You can discover:
• How to pitch and present your media message to generate thousands
of dollars in free publicity.
• Simple, effective and low cost strategies to gain media coverage.
• What makes news and how media decision makers work?
• Secrets of the Media Savvy.
• How to perform at your best for print, radio and television
interviews.
Testimonials:
“This seminar helped us not only on how to present our story to a
variety of media outlets but also gave us huge insights into how to
prepare media releases and where and when is the best time to do so.
This invaluable Course is ideal for anyone wanting to learn how to
improve their marketing dollar spend and save on wasted time with poor
marketing that doesn’t work. We strongly recommend this course for
all business owners wanting to improve their bottom line on marketing
expenditure.”
Kim Fitzpatrick, Creative Director, Third Generation Master Art Glass
Craftsman, TSG Artists in Glass
"The live interviews are a great feature, the seminar was very
informative.”
Rob Macgregor, Bakewell Foods
“Punchy, Media Savvy… Very Professional… I learnt a lot in a
very short time."
Danielle Van Kampen, Office of the Attorney General
"Informative, relevant and taught from experience."
Luca Beretta, Programmed Facility Management, Rottnest Island
"I liked the full interaction with cameras, lights etc"
Orrin Neale, Island Engineer, Programmed Facility Management, Rottnest
Island
About the Presenter Thomas AC Murrell MBA CSP
Thomas Murrell MBA CSP is a multi-award winning broadcaster,
international business speaker, author and professional MC who has
been working behind a microphone for more than 35 years.
Described by the Australian Institute of Management as "one of
Australia’s leading management thinkers and practitioners" he has
both credibility and visibility to ensure your next event is a great
success.
He brings corporate expertise to the platform as a Director of
Australian Stock Exchange-listed energy minerals developer Walkabout
Resources (ASX:WKT) and Chairman of Singapore and Malaysia-based Hong
Bao Media.
Australia’s influential and widely read business magazine, Business
Review Weekly describes his leadership style as "committed to using
creativity as a competitive edge".
Thomas has been recognised by his peers as a Certified Speaking
Professional (CSP), the highest possible international qualification
and accreditation for professional speakers.
His latest book, Insider Secrets of International Speaking (co-author
McGraw-Hill International hardcover) is sold around the world.
His speaking topics cover authority and influence, leadership and
personal brand, media disruption and fragmentation, small business
growth and visibility, and presentation and speaking skills.
With a passion for developing people to their full potential, Thomas
is able to combine his hands on leadership experience with expertise
in persuasion, reputation management, and creating high performing
businesses.
Noted for using metaphors from his experience as a National Junior
Hammer Throw Champion to demonstrate his powerful “reputational
capital” and “brand trajectory” models, the Vincent Fairfax
Fellow is a strong example and advocate of ethical leadership.
A graduate of three Australian Universities, he gained his MBA from
the University of Western Australia with Distinction.
This unique combination of leadership, management expertise, and peak
performance makes Thomas one of Asia Pacific’s most sought after
conference speakers on leadership, influence and business growth.
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08/12/2021 Last update