Branding Workshop: From Rock to Diamond

IMPORTANT: Please note that participants will be individually selected. You will be asked to answer a few questions when you register on Eventbrite. Our team will review them and choose 15 participants to attend the workshop. You will be contacted only if you are selected.

Your brand is one of your most valuable asset.

Find your unique angle that will resonate with your consumer.

Entrepreneurs for entrepreneurs: we want to share our know-how on how to create strong brand value, effective web deployment and a relevant go-to market strategy. The essentials required to successfully market your product or service.

Discover how brand strategy can ignite your business and command the attention of prospective clients. This workshop will help you determine what is your brand and the strategic angles it should promote. All this can be leveraged to become a valuable asset for your company. Packed with world-class examples and useful frameworks, this unique workshop will help you craft the brand strategy your innovation deserves.

Instructors

Marie-Christine Ferron

Working in a collaborative and straightforward manner, Marie-Christine advises and guides all types of clients through business-transforming projects. She is passionate about effective strategic planning that creates value and accelerates her clients’ business models. Her bold, innovative ideas place her in a category all her own and lock in success for the companies she works with.

Marc-André Fafard

Marc-André has an undeniable flair for developing innovative strategies that build strong, lasting brands. Merging his love of product design with his creative vision and keen business sense, he positions companies so they can surpass their goals.

In partnership with OSMO

As a non-profit organization, OSMO’s mission is to provide a platform for ecosystem development of local start-ups and to ensure that Montreal is in the top 20 of the global startup ecosystem. Thanks to Notman House, its flagship project, OSMO offers a vibrant and accessible environment for all, promotes collaboration, knowledge transfer and sharing of know-how between the various actors of the entrepreneurial community. OSMO also took part in the inception of organizations such as Innocité, the Montreal Startups Ecosystem Report, Montreal Startups Awards and AI For Good Summer Lab. For more information, visit www.osmomtl.org.