As the 2018 recruiting SEASON RAMPS UP, join Schola in navigating the
complex world of SOCIAL MEDIA ADVERTISING FOR SCHOOLS. Topics to be
covered include:- Facebook, Instagram, and Google AdWords advertising
overview
- Ad Creation
- Costs (Setting Bids and Budgets)
- Choosing the correct images/videos
- Different ad formats and placements (static ads, video, carousel,
etc)
- Data tracking (Facebook Pixels and Google Analytics)
- Choosing the right objective (Leads, Conversions, Traffic,
Engagement)
- Choosing the right audience
...and more!
Light refreshments will be provided.
business
workshop
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12/06/2018 Last update