FoodieLand Food Festival - Rose Bowl

A SUMMER TO REMEMBER. There is something for everyone at FoodieLand.

Get ready to indulge your senses at FoodieLand, the ultimate family-friendly outdoor food festival you won’t want to miss. With events spanning California, Washington, Nevada, Arizona, and Texas, FoodieLand is your ticket to a one-of-a-kind experience celebrating community, culture, and cuisine.

At FoodieLand, there’s something for everyone. Come experience foods and flavors from our diverse selection of cuisines, shop unique merchandise from small businesses, challenge your friends to games, and watch live on-stage performances! Each of our events boasts a revolving collective of vendors, so you won’t experience the same festival twice. Save the date, grab your crew, and come hang with us!

This year, we'll kick off the 4th of July with a special drone show! Join us on Friday for a dazzling nighttime spectacle to kick off the festivities! ????????

Event Hours

Friday - 1 PM to 10 PM

Saturday - 1 PM to 10 PM

Sunday - 1 PM to 10 PM

Location: Rose Bowl Stadium (1001 Rose Bowl Dr, Pasadena, CA 91103)

Admission: Event tickets are available only through Eventbrite and must be purchased online prior to arriving at the event.

Children 5 and under are admitted for free.

Parking will be $15/vehicle on Friday. Parking free Saturday and Sunday. ADA parking is available.

Sorry, no pets are allowed. Service animals are allowed.