An oasis of BUSINESS EXPERTISE AND GUIDANCE AWAITS YOU AT DESERT
GROWTH CON! Get ready for 9 sessions brought to you by small BUSINESS
OWNERS, packed with content to help you increase your profit. Don't
miss an inspiring leadership keynote address and open forum. Learn
how to: love those numbers to maximize cash flow, target and delight
your customers, use technology to be more productive and so much
more!WHY ATTEND? THERE ARE SO MANY BENEFITS! HERE'S JUST A FEW:
* Invaluable networking opportunities with business owners,
consultants, area resources and partners.
* Hands-on sessions led by industry experts and business consultants
that provide practical guidance on the core areas of your business and
strategies you can implement right away.
* ProfitCON is brought to you through community partners!
AGENDA
4:30 - 5:00 PM Registration
5:00 - 5:10 PM Open Session
5:15 - 6:05 PM Session 1
6:10 - 7:05 PM Session 2
7:10 - 8:05 PM Session 3
8:10 - 8:45 PM Lunch/Keynote:Leadership
SESSION I -- 5:15 - 6:05 PM
* What Tibetan Monks can teach us about Strategic Business Planning
* Advertising and Marketing on Amazon - Everything from A to Z
* You Are Not in Business to Make Money!
SESSION II -- 6:10 - 7:05 PM
* Falling In Love with Numbers
* Marketing on a Budget
* Run Your Business Like a Franchise to Maximize Your Profits
SESSION III -- 7:10 - 8:05 PM
* Turning Likes into Click$
* Crawl, Walk, Run to Food Start-Up
* Creating Passionate Loyal Advocates: Modern Sales Strategies That
Win Clients
SESSION DESCRIPTIONS
WHAT TIBETAN MONKS CAN TEACH US ABOUT STRATEGIC BUSINESS PLANNING
- Successful entrepreneurs follow a well-defined business plan, taking
great care to execute strategies and tactics that lead to revenue
growth. However, when circumstances change, the ability to pivot
quickly is a critical skill. In this session, we will explore the
barriers that prevent your business from growing and practical
strategies for rapid adjustment.
ADVERTISING AND MARKETING ON AMAZON - EVERYTHING FROM A TO Z
- This session will teach you all the tools from A to Z you will need
to be a seller on Amazon. You will learn how to price your product,
what category your product best fits in through rating tools and
sample reports, and teach you how to fix problems that may arise while
becoming a top seller.
YOU ARE NOT IN BUSINESS TO MAKE MONEY!
- You are in business to solve a problem, fill a need, exceed a want.
When your customers fulfill their needs through you, they, of course,
thank you with payment. Let’s look at ways to define your customers
by first identifying their pain points, needs and wants, and then
finding a way to speak their language so that they know they
absolutely need you!
COOKIN' UP CASH
- The food industry continues to evolve and change. Now it is twisting
and leaping in all directions. With this contortion comes unexpected,
unplanned expenses on our budgets. Let's uncover these and make more
dough! In this session, we will be talking about labor costs, merchant
fees, delivery charges-Uber Eats, real estate, and customer
expectations.
FALLING IN LOVE WITH NUMBERS
- In this session, you will learn how to identify the best marketing
outlets to reach your target market through marketing KPIs and
measuring your ROI.
MARKETING ON A BUDGET
- You will learn how the best franchises develop systems, procedures,
and tools to systemize their operations and how to apply it to your
business.
RUN YOUR BUSINESS LIKE A FRANCHISE TO MAXIMIZE YOUR PROFITS
- Learn how to create and use projections and financial analysis to
grow your business.
TURNING LIKES INTO CLICK$
- In this session, you will learn how to monetize your social media
presence and how to make the most of your budget on social media
advertising.
CREATING PASSIONATE LOYAL ADVOCATES: MODERN SALES STRATEGIES THAT WIN
CLIENTS
- The greatest competitive advantage you can gain is winning a loyal
customer base. In this session, we will discuss how to cut through the
competitive noise to succeed in a digital marketplace and how to turn
brick and mortar customers into predictable sources of new business.
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PRESENTED BY THE COACHELLA VALLEY SMALL BUSINESS DEVELOPMENT CENTER
AND POWERED BY THE U.S. SMALL BUSINESS ADMINISTRATION.
IN PARTNERSHIP WITH:
cinema
business
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03/04/2020 Last update