Retail Marketing Trends

 Please join us on the 23rd of October when the Dot Fulfillment Services in conjunction with the OC Marketing & Advertising Association will host a lunch & learn seminar at our Santa Ana headquarters. MEETING TOPIC : RETAIL MARKETING TRENDS They keep saying “retail is dead”. Are you wondering if the rumors are true? We’ll talk about what’s really going on at retail and how quite a bit of marketing actually takes place inside the retail stores. You’ll learn how retail marketing supports sales for a brand, what the difference is between multi-channel and omni-channel and what that really means, as well as what marketing trends we are seeing at retail. Key Takeaways: • What retail marketing is and how it supports sales for a brand • The difference between multi-channel and omni-channel marketing • Marketing trends happening at retail   Please join us for this month's seminar on the 23rd of October The lunch & learn will be held at 1801 S. Standard Avenue, Santa Ana, CA 92707 Space is limited to the first 50 to register and you must register in advance   Lunch will be graciously provided by   Dot Fulfillment Services   Our speaker for this event will be: MELISSA BURKE [https://www.bdsmktg.com/] Director of Marketing at BDSmktg, a retail marketing agency based in Irvine. Melissa has over 15 years of marketing experience driving a broad range of MarCom, Sales and Client marketing initiatives. Her team develops retail-facing Campaigns and Incentives for world class Fortune 500 clients including Canon, Dell, Intel, Linksys, Microsoft, and more. She is passionate about branding and leading the creative design process.   Our Local Orange County Charity that we will highlight at this month's lunch and learn event will be: FAIR TRADE FUNDRAISER TO BENEFIT GLOBAL BUSINESS ACADEMY AT HIGH SCHOOL INC.   FairTrade Caravans is a social enterprise that educates, inspires and gives back by demonstrating how fair trade directly helps people in developing countries earn a sustainable living, all while supporting local communities. Ethical, sustainable and profitable, FairTrade Caravans fundraisers help raise money for your school, club or nonprofit while building better global citizens within your student body and communities. FairTrade Caravans provides: * A simple, online platform for ordering high-quality fair trade certified products * Marketing support to ensure a successful fundraiser * Enrichment materials for students to learn about the people, places and stories behind the items  October 18-November 4, 2019 - orders delivered to your school or club for distribution by end of November GLOBAL BUSINESS ACADEMY SHOP ONLINE 24/7   WWW.FAIRTRADECARAVANS.COM [https://www.fairtradecaravans.com/index.cfm]   USE CODE GBA2019          Dot Fulfillment Services is a full service fulfillment, mailing, 3PL, printing and product distribution warehouse located in Orange County California