Paramount Pictures has enlisted the team behind nostalgic phenomenons
Saved by the Max, Good Burger, The Peach Pit, and The Breaking Bad
Experience to create As If! a unique pop up vision in homage to all
things Cher Horowitz. Officially set to open to the public from March
31 st through May 8 th at 7100 Santa Monica Blvd., the limited-time
run will coincide with the 25 th anniversary of the iconic film’s
original release. “We are like ‘totally butt crazy in love’ with
the chance to bring the world of Clueless to life,” said Derek
Berry, one of the concept’s partners. “It’s truly one of those
films that has stood the test of time and cult fandom. With the
anniversary quickly approaching there was no better team than ours to
honor this beloved teen classic and bring Cher’s world to life. To
miss out would have just been way harsh.” Whether you are “Kinda a
Baldwin” or a “Total Betty” you’ll have the chance to nosh on
a variety of 90’s in LA inspired libations and Cher-able bar snacks
created by Chef Royce Burke. Don your most capable ‘90s-looking
outfit for an assortment of insta-worthy set recreations and photo
moments of the film’s most memorable scenes and quotes. Fans can
also take advantage of the official merchandise shop, a makeover must
for any fashion victim finding themselves ensemble-challenged. General
admission tickets will be available Friday March 6 th at 10:00 AM PST
for $35 at www.asifpopup.com and include entry, up to 90 minutes
inside, and choice of main entrée and side item. Cocktails,
additional food and desserts can be purchased á la carte. As If! will
be open for a limited time only starting March 31 st through May 8 th
on Tuesdays - Sundays 4pm until 10pm. For the latest news,
announcements, or Whatever, stay tuned on social media @asifpopup or
visit www.asifpopup.com
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09/05/2020 Last update