HolyFuck have always been happy to plough a distinctly lone furrow.
Never ones to chase the limelight or hop on any genre-wagon, they’ve
played by their own rules for the past part of 15 years. It’s for
that reason thatHolyFuckhave become one of Canada's finest, and most
influential, exports, with their widescreen, technicolour,
crescendo-heavy and highly danceable sound often finding itself
imitated, but never bettered. It's a point made in emphatic style on
forthcoming fifth album 'Deleter'. Arriving a moment where attention
spans are shot and anxieties are going into overdrive, here'sa
defiantly full-bodied affair that was introduced by acclaimed first
single 'Luxe' (ft. Alexis Taylor). Having toured with Hot Chip, been
A-Listed at 6Music and played a sold out European run of their own,
spiritually 'Deleter' is an album that explores what happens when
humanity and technology coalesce into one big, semi-organic
celebration of the joys of spontaneity, repetition, and individuality.
As the band puts it, “the robots are smarter than ever, and the
algorithm knows more and more what we like as individuals, but we have
to remind ourselves that there is music in the margins that can go
missing and that that music is more important than ever.” Marginal
or not, 'Deleter' is the sound ofHolyFuckfreely ebbing and flowing in
their own unique ecosystem. As a listener you’ve got a choice -carry
on with the passive consumption, or push back, engage, and move to
something worth of your time. Something like 'Deleter'.
music
1108
Views
12/06/2020 Last update