Ann Arbor SPARK is thrilled to partner with Grand Circus and Facebook
to offer this 4-week Social Media Marketing Workshop. This workshop is
free for everyone and open to the public. If you’re an entrepreneur,
young, working or seasoned professional, college student, or just
curious about digital marketing, Facebook, and Instagram; come join
us! In the workshop, students will learn the basics of social media
marketing using Facebook and Instagram and have the opportunity to
earn four micro-credentials (digital badges) that demonstrate the
skills they have learned. Workshops are designed to be short,
hands-on, and practical.
Over four weeks, students will develop a Facebook Page and Instagram
for a local community organization or business of their choice, use
that page to create awareness, drive traffic, and/or attract
customers, and create ad campaigns in support of that page.
The workshop is broken down into four modules that take students
through the skills they will need to do basic social media marketing
for an organization or business. After each module, students can earn
a micro-credential. Those four modules are:
*
Social Media Marketing Basics
*
Marketing with Facebook Pages
*
Marketing with Facebook Ads
*
Marketing with Instagram
TIME COMMITMENT
4 weeks / 2x week / 2 hours per session
Please note that any information you share will be shared with Grand
Circus. Also, attendees should be prepared and MUST ATTEND EACH
SESSION. SESSIONS WILL BE HELD ON EVERY MONDAY AND WEDNESDAY THROUGH
APRIL 23 - MAY 16 FROM 9 TO 11AM.
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24/04/2018 Last update