Speaking Science Retreat

SPEAKING SCIENCE RETREAT THURSDAY: 12:30-4:30 P.M. FRIDAY: 9 A.M.-1 P.M. JOIN US FOR FOUR SESSIONS WITH ANN CHRISTIANO [https://www.jou.ufl.edu/staff/ann-christiano/] FROM THE UNIVERSITY OF FLORIDA ON HOW TO BETTER COMMUNICATE YOUR RESEARCH. SPACE IS EXTREMELY LIMITED AND A WAITLIST WILL BE MADE AVAILABLE. THE SCIENCE OF WHAT MAKES PEOPLE CARE THE SCIENTIFIC EVIDENCE IS PILING UP: PEOPLE DON’T ACT ON INFORMATION, THEY ACT ON WHAT THEY CARE MOST ABOUT. WE’VE DISTILLED SIX CORE PRINCIPLES FROM BEHAVIORAL, COGNITIVE AND SOCIAL SCIENCE THAT YOU CAN APPLY TO HELP PEOPLE CARE MORE ABOUT YOUR WORK. IN THIS LIVELY AND HANDS-ON SESSION, PARTICIPANTS LEARN TO APPLY THESE RULES TO THEIR OWN WORK AND LEAVE WITH A SCIENCE-BASED FRAMEWORK FOR APPROACHING NEW COMMUNICATIONS CHALLENGES. BACK OF THE ENVELOPE GUIDE FOR STRATEGIC COMMUNICATIONS THIS SESSION PROVIDES AN EASY, FOUR-QUESTION FRAMEWORK TO HELP PARTICIPANTS DISTILL THEIR CORE MESSAGE, IDENTIFY THE AUDIENCE THAT NEEDS TO HEAR THAT MESSAGE AND UNDERSTAND HOW TO COMMUNICATE TO THEM STRATEGICALLY. SIMPLY FOCUSING ON MAKING THE RIGHT DECISIONS IN THE RIGHT SEQUENCE CAN MAKE A WORLD OF DIFFERENCE IN HELPING YOU GAIN TRACTION FOR YOUR WORK. WE’LL GIVE YOU A BASIC FRAMEWORK FOR DEVELOPING THE RIGHT STRATEGY. BUILDING SUPPORT FOR YOUR IDEAS LEARN HOW TO BUILD AND MANAGE RELATIONSHIPS WITH THE INDIVIDUALS AND ORGANIZATIONS CRUCIAL TO HELPING YOU ACHIEVE YOUR GOALS. APPLY TECHNIQUES TO BUILD CURIOSITY, HELP THEM UNDERSTAND THE VALUE OF YOUR WORK AND SET THE FOUNDATION FOR LASTING, POSITIVE RELATIONSHIP. BUILDING AND DELIVERING UNFORGETTABLE PRESENTATIONS TELL A STORY. USE EMOTION EFFECTIVELY. MAKE YOUR AUDIENCE THE HERO OF YOUR PRESENTATION. USE CONTRAST TO MAINTAIN YOUR AUDIENCE’S ATTENTION. THESE ARE JUST A HANDFUL OF THE FACTORS THAT CAN MAKE ANY PRESENTATION A SUCCESS. WE’LL REVIEW THE RULES OF AN EFFECTIVE PRESENTATION AND HELP PARTICIPANTS LEARN THE SKILL OF PLANNING A PRESENTATION THAT’S COMPELLING AND MEMORABLE.