_Ann Rhoades' people-centric values are at the core of JetBlue’s
extraordinary success. She shows how great things happen when
organizations believe in their people—and give them the authority to
succeed._The remarkable story of JetBlue Airways is founded in the
people-centric VALUES OF ANN RHOADES, one of its five founding
leaders. With the goal of bringing humanity and enjoyment back to air
travel, JetBlue is one of very few commercial airlines ever to earn a
profit in its first full year of operation. The airline and its
innovative culture have captured the imagination of its customers,
whose loyalty borders on obsessive. RHOADES HAS MADE A HABIT OF
CREATING HIGH-performing cultures, with her influence pervading among
other high-flying companies including Southwest Airlines, Doubletree,
First Interstate Bank and most recently, CareLeaders, a company
dedicated to helping US hospitals attain a new level of performance.
With enthusiasm, humor and candor, RHOADES URGES AUDIENCES TO THROW
AWAY THE RULE BOOK IN DEVELOPING AND SUSTAINING COMPANIES THAT TREAT
PEOPLE FAIRLY, build loyalty and produce solid profitability. She
describes her strategies for empowering people and building successful
cultures in her book _Built on Values: Creating an Enviable Culture
that Outperforms the Competition_
Who you should bring: you, prospects, your management team, HR team,
anyone who plays a role in the culture of your organization (which is
just about everyone).
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24/03/2017 Last update