Going BEYOND POWERPOINT Bulleted facts and analysis can inform people,
but they don’t inspire them to act. That’s because our brains are
hardwired for narrative. It’s how we process the world and effect
change around us. People are also much more likely to recall and
retain information when it’s presented as a story rather than in
bullet points projected onto a screen, neuroscientists have found.
Too often, however, PowerPoint presentations follow the painful
“title-bullet-bullet” format, one we have all grown to dread. It
doesn’t have to be this way. When done right, presentations are a
visual communication tool with the power to change minds, hearts and
behaviors through the power of storytelling. And harnessing this tool
is surprisingly simple: It starts with stepping beyond the template to
set up your story with intention and purpose.
In this in-depth mastery lab presented by WCL and presentation
consultant Emily Hall, we’ll dig into the nuance of content
structure and the principles of visual design to help you frame your
presentation professionally and authentically. Attendees will learn
how to:
· map a story
· structure content and
· design a visually compelling presentation.
Emily Hall is a presentation designer and consultant with a passion
for modern and compelling visual communication. The founder of
Whitespace Messaging [https://whitespacemessaging.com/], she
specializes in enhancing core messaging and breaking clients out of
the traditional template mindset. She helps them instead prioritize
design and messaging, resulting in higher audience engagement and
speaker ROI that drives their business forward. In her 5 years of
experience, she has worked on hundreds of presentations for speakers
at all levels and loves nothing more than helping people share their
story with the world.
culture
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26/02/2020 Last update