2019 _100 BEST "FAN-FAVORITE" DESTINATIONS IN OREGON_ AWARDS
LUNCHEON CELEBRATION and optional pre-LUNCHEON SEMINAR "THEY SAID
WHAT?": HOW TO MANAGE YOUR BRAND, SOCIAL MEDIA AND ONLINE-REVIEW
REPUTATION.Sponsored by:
2019 _100 BEST "FAN-FAVORITE" DESTINATIONS IN OREGON_ awards
luncheon
Join us Monday, December 10th to recognize the 100 BEST FAN-FAVORITE
DESTINATIONS IN OREGON
11:30am to Noon: Registration and reception
Noon to 1:30pm: Luncheon
KEYNOTE SPEAKER: WALTER MARCHBANKS, CUSTOMER RELATIONS MANAGER, PORT
OF PORTLAND
Walt Marchbanks has served the Port of Portland’s Manager of
Customer Relations since July of 2016. In this role he is
responsible for the PDX Conference Center, PDX Volunteer Program,
Airport-Wide Customer Service Program (Make the Connection) and the
PDX Art & Entertainment Programs. Walt also serves as the Port of
Portland’s liaison to travel industry partners including the
Transportation Security Administration (TSA), Travel Oregon and Travel
Portland.
* ANDREW INSINGA, PUBLISHER, _OREGON BUSINESS_ MAGAZINE, will share
the findings from our third of the program. Hear interesting
comparisons in the data from our first three years.
* Hear from special guest TODD DAVIDSON, CEO, TRAVEL OREGON
* Meet emcee GEOFF NORCROSS from OPB'S popular MORNING EDITION
* Find out who made the TOP 10 with a special trophy presentation
(it could be YOU!)
* See the complete rankings from 1-100 and discover your ranking
* Network and partner with other 100 Best Fan-Favorite Destinations
-------------------------
Join us for the pre-luncheon seminar.
"THEY SAID WHAT?": HOW TO MANAGE YOUR BRAND, SOCIAL MEDIA AND
ONLINE-REVIEW REPUTATION.
Brand management experts explain how to best manage your company's
reputation online in the ever-changing social media landscape.
A panel of industry experts will discuss the following topics:
* Brand management
* Identifying your audience.
* What message are you trying to convey?
* How do you present your message to the different social media
channels?
* Measuring success.
* What determines a successful social media campaign?
* What are your analytics telling you?
* How to monetize a successful campaign.
* Managing your online reputation.
* How are you monitoring your online image?
* How do you respond to negative and positive comments?
* How to encourage online interaction.
9:00am Registration
9:15am Seminar begins
Moderator:
* KIM MOORE, EDITOR, _Oregon Business_ magazine
Panelists:
* PAIGE CAMPBELL, President/Partner, Grady Britton
* REBECCA ARMSTRONG, Managing Director, NORTH
* KENT LEWIS, President, Anvil
* LYDIA FAKHOURI, Vice President, Matter
10:30am -11:00 am Q&A with moderator and panelists
11:00am Event concludes
Supporting sponsors:
[http://documart.com/]
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business
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11/12/2018 Last update