DATE: Wednesday 5th & Thursday 6th April 2017
LOCATION: Executive Business Centre, Bournemouth University, 89
Holdenhurst Road, Bournemouth. BH8 8EB.
FOR FUTHER INFORMATION ON THIS EVENT PLEASE CONTACT:
cmcintyre@bournemouth.ac.uk
EVENT DESCRIPTION
Creative approaches to marketing and design problems are increasingly
valued in dynamic and complex competitive environments. Innovation and
creativity often results from a cross-fertilisation process across
previously distinct professional and industry sector barriers.
The INTERNATIONAL COLLOQUIUM ON DESIGN, BRANDING AND MARKETING was
established to explore aspects of potentially integrative theory and
praxis, relative to research methodologies and methods; the aim being
to cross the perceived boundaries between marketing and design and
develop further dialogue relative to complementary approaches in these
areas. This includes the development and promotion of branding and
identity, promotion, product development, retail design, online and
multimedia consumer engagement academic work of merit.
The 2017 COLLOQUIUM aims particularly to focus on aspects around the
creative process relating to branding, marketing and design, exploring
potential or actual interdisciplinary connections between research,
practice and teaching to inform the orientation of marketing and
design professional practice and teaching curricula. The Colloquium
seeks not only to bring people together across such disciplines, but
also crucially to provide enhanced opportunities for publication.
ABSTRACT SUBMISSION
The deadline to submit abstracts is midnight 15th December.
Abstracts of 300 - 500 words (with up to six keywords), and
which may include images will be subjected to a peer review /
feedback process to be then published in the Colloquium proceedings.
Abstracts should be submitted to cmcintyre@bournemouth.ac.ukin the
following format:
* Microsoft Word document, Times New Roman 12 font, double-spaced,
justified paragraphs.
* Margins: 1 inch top, bottom, and sides.
* Authors’ names’ and affiliation should be included _on a
separate page_ (i.e. cover page)
* Any references should use the Harvard referencing style
* Images may be included if relevant
SUBMISSION DEADLINE: midnight 15th December
FOR FUTHER INFORMATION ON THIS EVENT PLEASE CONTACT:
cmcintyre@bournemouth.ac.uk
IMPORTANT INFORMATION
HOW TO GET TO BU: Directions, parking & maps
[https://www1.bournemouth.ac.uk/about/directions/directions-our-lansdowne-campus]
PARKING INFORMATION FOR EXECUTIVE BUSINESS CENTRE: There is no parking
available at the EXECUTIVE BUSINESS CENTRE, for information on how to
reach the University please visit our website
[https://www1.bournemouth.ac.uk/about/directions/directions-our-lansdowne-campus].
The nearest pay and display parking is located on Cotlands Road
[http://www.bournemouth.gov.uk/Parking/FindaCarPark/CarParks/CotlandsRoadCarPark.aspx].
ACCOMMODATION: The University has preferential rates with a number of
local hotels, please quote Bournemouth University when booking to
access these rates. (Preferential rates are subject to availability
and will be advised by the hotel at the time of booking.)
Carlton Hotel [http://www.hallmarkhotels.co.uk/hotels/bournemouth]
East Cliff Court Hotel
[http://www.hallmarkhotels.co.uk/hotels/Hallmark-Bournemouth-East-Cliff]
Miramar Hotel [http://miramar-bournemouth.com/]
The Green House Hotel [http://www.thegreenhousehotel.co.uk/]
Ramada Encore [http://ramadaencorebournemouth.co.uk/]
PLEASE NOTE THAT BEFORE PLACING AN ORDER, YOU WILL BE ASKED TO AGREE
TO BOURNEMOUTH UNIVERSITY’S TERMS AND CONDITIONS (SEE BELOW). PLEASE
READ THESE TERMS CAREFULLY AND MAKE SURE YOU UNDERSTAND THEM BEFORE
ORDERING ANY PRODUCTS.
BOURNEMOUTH UNIVERSITY’S ONLINE EVENT TERMS AND CONDITIONS
[http://intranetsp.bournemouth.ac.uk/policy/BU-EventBrite-Terms.pdf?utm_source=shortcuts&utm_medium=shortcut&utm_content=eventbrite-policy]
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07/04/2017 Last update